The Challenge

Enterprise brands like Club Med, Bouygues, and ARAM needed to produce hundreds of branded video assets monthly—product demos, social media content, promotional videos—but traditional video production couldn’t scale to meet demand. Manual video creation was too slow and expensive, while existing automation tools produced generic, low-quality output that didn’t align with brand standards.

The Solution

Built Clapnclip, an AI-driven “video factory” platform that transforms static content (images, text, product data) into professional branded videos automatically. The platform learns each client’s brand identity—typography, colors, motion language—and applies these rules consistently across automated video generation. Brands can produce months of video content in hours, maintaining quality and brand consistency at unprecedented scale.

Technical Approach

Developed a template-based system with intelligent automation—users input content assets, select video formats (social, web, product), and the platform assembles, animates, and exports videos that match brand guidelines. Built customizable brand presets for each enterprise client, ensuring output quality meets professional standards. Integrated with existing content management systems and asset libraries for seamless workflow integration.

The Impact

Clapnclip became the video production backbone for major brands, enabling marketing teams to scale video output 10x without proportionally increasing production costs. Clients like Club Med and Bouygues reported significant ROI improvements as video became a practical channel for product catalogs and campaign variants that were previously too expensive to produce manually.

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Clubmed

Bouygues

ARAM

Tourmag